On Tuesday in Business Studies, we've started to look on Market Day occurring at the end of the month. Today we have been focusing on one of the four parts of the Marketing Mix - Product, Price, Place, Promotion). This section is about understanding the product and knowing what is being sold and to whom.
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| The Marketing Mix Credit: https://www.klood.com/blog/inbound/do-you-remember-the-marketing-mix |
Our group is making chocolate milkshakes and it has various features like they are environmentally friendly because we are using paper cups and paper straws because we want to save the environment. We are also raising awareness of climate change. We are selling in one size, medium. We are estimating to sell around 25 milkshakes. We have good quality for our product because we are making it fresh when the customer asks for the milkshake, and we would put the same amounts and not put one more than another. We had no packaging on our product. For our chocolate milkshake, we only have three ingredients, milk, vanilla ice-cream and chocolate syrup. Our product is also culturally sustainable because people who are vegetarian, halal, gluten-free, and more. We do not need any services for our product.
